Facebook just announced they have acquired their 200 millionth user. To celebrate, Facebook invited 16 influential organizations, including TOMS Shoes, to create 2 unique virtual gifts that users purchase and send to their friends within the network. TOMS virtual gifts are a shoe from their Spring 2009 Collection and a shoe attached to a parachute, a playful reference to TOMS method of giving.
Proceeds from these TOMS gifts will benefit Friends of TOMS, the non-profit partner of TOMS Shoes, Inc. In addition, users who send and receive a TOMS gift will get a $5 gift certificate redeemable at www.TOMSshoes.com.