Gwen Stefani To Launch Harajuku Mini Collection for Target

July 19, 2011 by  
Filed under Fashion Tips & Finds

Gwen Stefani is teaming up with Target to launch Harajuku Mini, a Japanese anime inspired fashion line for children.  The brand will be available in stores and online beginning in November of this year and range in price from $3.99 to $29.99.  “I’ve always wanted to do a cool children’s fashion line inspired by the supercute and playful kid’s clothing you find in Japan,” Stefani told WWD.  “Target has given me the creative freedom to design kid’s clothing that is different than most anything you usually see out there with great quality, attention to detail and most of all, available at amazing prices.”  Big year for Stefani! Not only does her partnership with Target nicely compliment her high-en brand L.A.M.B and Harajuku Lovers fragrance collection, but a new No Doubt album, the band’s first since 2001’s Rock Steady, is also due out this year.


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One Response to “Gwen Stefani To Launch Harajuku Mini Collection for Target”
  1. CathyLou says:

    I’m really excited about this new line. I think its a really great idea and should definitely shake things up a bit in the kids clothing arena.

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